Wednesday, June 24, 2009

Response to Nick: Discussion - Wysocki

1. Wysocki says that "without having to study it--you know whether a webpage has been designed to sell you something or present you with news." I guess my question about this is whether you think it is applicable to everyday life? Isn't most information presented as news trying to sell you something, and how do these two things interchange?


My Response: I don't agree completely with Wysocki, I think the lines are getting more and more blurred. I guess my everyday application or example would be Ads in Magazines. While reading you come across Ads that at first seem to blend into the articles of the magazine. This is especially the case with fashion mags, where you might be reading about the latest trends, you turn the page and then you're looking at an ad, but it looks the same. In a sense a fashion magazine could be seen as one continuous ad trying to sell the latest works of designers or popular culture. Another application I can see is in biased news sources. Fox news is well-known for its conservative stance in politics, while presenting a story you could find on any news network, they all sell their ideology along with it. I think also just to tell a story or get information out you have to sell it. Whether you're passing along the latest gossip at a party or looking at a webpage there is always some level of selling in the presentation, there has to be something there to lure the reader in. However, the type or aesthetics of presentation can cue you in if you're about to be asked to spend money, accept an opinion, or just swallow some new information.

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